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New campaign for PUMA & Al Hilal shows the unbreakable passion for football in Saudi Arabia
ArabAd's staff
PUMA has unveiled a new kit for Al Hilal football club, marking a celebration of Saudi football and sports culture. More than just a kit launch, this powerful campaign -crafted …
Tahaab Rais: ‘I’d love to see award shows where consumers judge us’
Ghada Azzi
Tahaab Rais, Chief Strategy Officer, Publicis Groupe ME&T, talks about the importance of awards in general, why he believes they have become an integral part of the industry ecosystem, while …
Cannes Lions 2024: The Middle East brings home a total of 24 Lions including one Grand Prix
ArabAd's staff
Landmark Group, K-Lynn, Publicis Groupe, Leo Burnett, Joe Public dominate Effie Index regional rankings
Omantel and Leo Burnett Dubai introduce Maqroo, the first Arabic dyslexia-friendly font
Leo Burnett Dubai among the 11 Grands Prix winners of WARC Awards for Effectiveness 2023
Leo Burnett appoints Muhammad Ali as new Executive Creative Director
‘Greetings from Earth’, a heartwarming Ramadan campaign for Emirates NBD honours the Emirati astronaut Sultan Al Neyadi
ArabAd's staff
Leo Burnett is first and only MENA agency to enter the WARC Effective 100
McDonald’s UAE helps new drivers get their way through the ‘drive thru’ lane
Emirates NBD and Leo Burnett roll out inspiring campaign that spreads breast cancer awareness through sign language
Home Box and Leo Burnett Dubai roll out a moving short to bring light to all hidden rooms in the Middle East
ArabAd's staff
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