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Sharjah Media City’s Shams Talks to tackle effectiveness of investment in influencer marketing
How global brands are engaging with audiences in the Middle East
Nadim Khammar
CNN has seen a particular growth in demand from global financial, tech and luxury brands to connect with audiences in the Middle East. Nadim Khammar, Senior Account Director, CNN International …
Media inflation driving up the cost of advertising across channels, with TV most affected, finds WARC report
Entertainment and Media will be the leading sector for DOOH advertising over the next 12 months, study shows
Executive Magazine reveals findings of the 'Media Action Plan for the Development of Lebanon-based Media Enterprises'
Top names in the media and creative industry to join The SRMG Experience at Cannes Lions
WOO President Goddard asks industry players to ‘show some love’ to Classic OOH, as medium eyes 'another Golden Age’
ArabAd's staff
Advertising Business Group appoints Ipsos as partner for the UAE Cross Media Measurement Project
Vision 2030 transforms perception of the KSA
Sky News Arabia celebrates a decade of broadcast
Lamar, Outfront and Clear Channel join Toronto 2022 panel talk
ArabAd's staff
New top industry leaders join WOO Toronto 2022 speaker line-up
ArabAd's staff
