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Arla Foods’ in-house digital team leveraged retail transaction data through data collaboration
ArabAd's staff
10 Predictions for the MENA Media Industry in 2025
Richard Fitzgerald, Augustus Media
The MENA media industry is undergoing a transformative period, driven by global trends, regional initiatives and evolving consumer behaviors. Richard Fitzgerald, Founder & CEO of Augustus Media, shares top 10 …
How Connected TV is Transforming Consumer Engagement!
Gagan Uppal, Xapads Media
Emotional intelligence and adaptability appear to be key leadership traits, as per Bayt.com study
ArabAd's staff
Mastering Influencer Marketing: Building Trust with Saudi Audiences in a Digital-First World
Aya Hammad, Warner Bros MENA
MENA customers might spend 10% more on November sales
ArabAd's staff
Hiba Baddou among the six global winners of 'Art for Change' Prize brought by M&C Saatchi Group and Saatchi Gallery
ArabAd's staff
MENA Digital Awards' shortlist announced
ArabAd's staff
Gaza War: why has the ad industry suddenly lost its voice
Iain Akerman
New survey highlights factors driving employees’ loyalty in MENA workplace
Investment in mobility tech is key to a sustainable future in MENA, finds BLJ Worldwide report
Untapped potential of B2B Influencer Marketing in MENA, says Ogilvy study
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