TAGS
Omnicom acquires IPG in a $13B deal
ArabAd's staff
TRACCS and Accordience enter strategic global affiliate partnership
ArabAd's staff
Publicis Groupe acquires marketing company Mars United Commerce
Omnicom merges agencies into Omnicom Advertising Group
ArabAd's staff
Havas acquires Liquid to enhance ecommerce, retail media capabilities
WPP invests in new German agency OH-SO Digital
CARMA acquires mmi Analytics
Figaro Group acquires Gala
Tayb, a new agency set to revolutionise branding and tech in Saudi Arabia
WPP merges Wunderman Thompson and VMLY&R to create global powerhouse in VML
Saudi’s Alamiya makes bold move back into the film industry with the acquisition of Lyra Pictures
Havas acquires digital marketing agency PivotRoots
