TAGS
- Havas acquires Liquid to enhance ecommerce, retail media capabilities
- WPP invests in new German agency OH-SO Digital
- CARMA acquires mmi Analytics
- Figaro Group acquires Gala
- Tayb, a new agency set to revolutionise branding and tech in Saudi Arabia
- WPP merges Wunderman Thompson and VMLY&R to create global powerhouse in VML
- Saudi’s Alamiya makes bold move back into the film industry with the acquisition of Lyra Pictures
- Havas acquires digital marketing agency PivotRoots
- WPP and Braze partner to help brands benefit from an agile customer engagement strategy
- WPP acquires social influencer marketing agency Obviously