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Pikasso's DOOH to incorporate Location Media Xchange’s Programmatic SSP
The Sandbox join forces with Sandsoft for its expansion in Saudi Arabia
Stream Shreek and inStreamly to usher in a new era for game streaming campaigns in MENA region
Adobe and Havas expand partnership to supercharge content supply chains with Adobe Firefly
WPP and Shopify partner up to help clients with innovative commerce solutions
Saudi’s Alamiya makes bold move back into the film industry with the acquisition of Lyra Pictures
MBC GROUP secures three-year deal renewal with Paramount Global Content Distribution
TBO.COM join hands with WebEngage to harness martech and enhance customer experience
WPP and Optimizely join forces to bring informed digital experiences to brands and consumers
WPP and Spotify enter first-of-its-kind global partnership