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- Emirates NBD runs a scam on its own customers but for a good reason
ArabAd's staff
One in three people struggle to identify fraud, with cybercrime costing the UAE $746 million annually. Emirates NBD recognised the need for a bold approach to educate the public.
- Emirates NBD keen to educate people about real-time scams through ‘United Against Fraud’ campaign
ArabAd's staff
Part of Emirates NBD’s communication strategy is to run an annual awareness campaign against fraud with the aim to create a network of confident, alert consumers who know what to …