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Leveraging audience segmentation in CTV sports advertising Gagan Uppal, Xapads MENA
Sports has the power to bring people together, whether it’s a local community rallying behind their home team or a global audience tuning in for the World Cup, as these …WiDS MENA conference delves into the critical role of data in addressing humanitarian challenges
Manchester City’s players can't resist Nissan Patrol's appeal, end up missing training ArabAd's staff
e& life joins Dubai FinTech Summit as a powered by sponsor
NEOM becomes principal partner of Rajasthan Royals, India's premier T20 cricket giants
Visa and Red Bull F1 Teams enter global partnership
Perfetti Van Melle’s Mentos Gum to sponsor Al-Awwal Park Stadium in Riyadh
The Bold Group unveils transformative AI project at Athar Saudi Creative Festival
The Bold Group joins Athar Festival
Saudi Ad School joins Athar Festival as its educational partner ArabAd's staff
Serviceplan Arabia and Abdul Latif Jameel Motors take over Gamers8
Jahez partners with MMS to sponsor the broadcasting of the Roshn Saudi league