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From Crisis to Connection: Marketing Tips for Troubled Times
Lynn Fakhry, brandon
While Lebanon continued to grapple with a crippling financial and economic crisis like no other, a surreal war has unleashed on the country, since September 23, 2024, devastating a significant …
How to launch your first influencer marketing campaign: a 7-step guide
Viktoriia Petrova, Famesters
Influencer marketing is a relatively new field that has developed over the past decade. It has evolved in various forms, becoming more sophisticated, complex, and expensive. Brands are eager to explore …
How to grow new customers from seed data
Terry Kane, The Trade Desk
Brands, take note: What to really look for in a Public Relations agency
Baha Hamadi, Keel Comms
The need for multiculturalism in creativity
Tamara Azar, Imagination ME
The Impact of AI-Generated Content on SEO: Does it Really Work?
Kenan Baki, Serviceplan ME
Proven Marketing Strategies that Propel Startups to Stardom
Hedaa Ashraf Abd ElHamed, LA3EB
Crafting a Compelling Brand Identity: Insights from Zena Hamdan, Founder & CEO of Against All Odds
Zena Hamdan, Against All Odds
Marwa Kaabour on how to establish a MarCom department from scratch
The great mismatch: What brands need vs what major PR agencies focus on
Amani Ghanem, Keel Comms
Why presentation pays off – how a well-designed user interface and experience help your website’s overall ranking
Mahmoud Alhamed, Serviceplan Group ME
How to write an influencer brief to get the worst ad integration for your product (Get the influencer brief template to avoid failure)
Pavel Beinia
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