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- Instagram's 'Trendships' celebrates social connections through DMs
ArabAd's staff
Instagram has launched a regional campaign to celebrate a form of connection emerging through Direct Messages (DMs).
- Dubai Chambers hosts seminar to empower the private sector to enhance customer experience
ArabAd's staff
- Five key trends identified by WARC set to define the marketing landscape in 2025
- Baby Boomers’ shift to digital content accelerates but brands are failing to keep up, finds WARC in new report
- Saudi consumers remain cautious on spending, as per NielsenIQ Mid-Year Consumer Outlook Survey ArabAd's staff
- Jack Morton's new research explores consumers’ shifting attitudes toward data privacy and brand trust ArabAd's staff
- TikTok’s latest shopping report highlights strategies to enhance business performance in Q4
- MENA mobile sales grew by 20% in the first half of 2024
- AI PCs are gaining massive popularity
- dentsu releases GCC edition of its landmark global study 'Consumer Vision 2035'
- WARC report 'The Future of Programmatic 2024' explores key trends set to shape programmatic advertising over the next 12 months
- AppsFlyer investigates shifts behind mobile gaming's modest growth