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Advertising Roger Halaby on Narcissistic Consumers Roger Halaby, Hanging Gardens
In today's cluttered marketing landscape, the ability to segment and target specific consumer personalities has become increasingly crucial for achieving marketing excellence. Among these set …
Advertising To win in 2025, brands must adapt to the rapid evolution of retail media Rajesh Verma, Epsilon Middle East
Advertising Kudu's 'One of Us" or how a brand name became part of the Saudi vocab ArabAd's staff
Advertising Serviceplan ME and BMW AGMC capture the spirit of UAE’s Eid Al Etihad with ‘scentsational’ perfumer Yusuf Bhai ArabAd's staff
Advertising Snoop Dogg joins in for the Publicis traditional end-of-year wishes; he has some great news to share ArabAd's staff

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KitKat uses auto email reply to give a break to those who don’t have one this holiday season

The end of the year brings much-needed holidays for many employees, but not everyone gets to clock out. For those stuck at their desks, battling the endless stream of Out-of-Office replies, KitKat has a sweet surprise.

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