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M&C Saatchi Group, the global creative solutions company, and the renowned Saatchi Gallery, unveiled the six global winners of their annual Art for Change Prize. This year’s competition, which received a record-breaking 4,667 submissions from 140 countries, culminated with the theme ‘Tomorrow’ing: Visions of a Better Future’.

The initiative invited emerging artists to explore critical global issues and propose creative visions for a better tomorrow.

Representing the Middle East and North Africa region, Moroccan artist Hiba Baddou was named one of the six regional winners. Her work, along with the other winners, will be showcased in a special exhibition at London’s Saatchi Gallery from 29 November 2024.

Each of the six regional winners will receive a £2,000 prize, and one overall winner will be awarded an additional £8,000, to be announced at the exhibition’s launch on 28 November.

Ryan Reed, Chief Creative Officer, M&C Saatchi Middle East, commented: "Hiba Baddou’s Paraboles delves deeply into identity, resilience, and the interconnected narratives that shape our future. Her work captures the essence of the human journey—from struggle to hope—with depth and vision that transcends cultural boundaries. This storytelling not only speaks to our shared experiences but also inspires us to envision a better tomorrow."

This year saw a 56% increase in entries, with 4,667 submissions from 140 countries, and over 53% coming from developing nations across Latin America, Africa, Asia, and Oceania.

The six selected winners, representing Mexico, Hong Kong, Australia, Spain, Morocco, and the UK, will present works that explore critical issues such as humanity's relationship with the Earth, the impact of industry on sustainability, and the hopes and fears for future generations.

The winning artworks span a variety of media including painting, photography, video, and mixed-media installations. Through their art, the winners highlight urgent global issues, offering creative solutions and raising awareness about the challenges of our times.

2024 Art for Change Prize Regional Winners:

• Middle East & Africa: Hiba Baddou (Morocco)
• Americas: Paola Boyance (Mexico)
• Asia: Wincy Kung (Hong Kong)
• Australia & New Zealand: Jo Mellor (Australia)
• Europe: Ana Monsó (Spain)
• UK: Lulu Harrison (UK)

The winners were selected by a distinguished panel of business and creative leaders from M&C Saatchi Group, along with esteemed guest judges from the arts and creative sectors.

Richard Thompson, Global Chair, Talent, Sport & Entertainment, PR and Global Head of Corporate Development, M&C Saatchi Group comments: "We’re excited to see the Art for Change Prize enter its third year, with a remarkable 56% growth in global submissions. As a global creative solutions company, we believe in the power of supporting emerging talent, particularly as they face rising barriers to entry in the creative industry. This year’s theme encourages the next generation of artists to be a force for positive change, offering hope for a better tomorrow—something M&C Saatchi is deeply committed to."

Paul Foster, Saatchi Gallery Director, adds: “Congratulations to the regional winners. They’ve shown us again, how artists can rise to the challenge of addressing contemporary events and issues in a creative way. We’re looking forward to an exhibition of diverse winning works later this year that should prove inspirational for all visitors.”