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Walid Kanaan: ‘Lebanese talent is extremely essential for the marketing culture in the MENA’ Image

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Walid Kanaan: ‘Lebanese talent is extremely essential for the marketing culture in the MENA’

Assaad Kassis: ‘Current tactical spending reflects the market situation in Lebanon’ Image

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Assaad Kassis: ‘Current tactical spending reflects the market situation in Lebanon’

2022, this was the year that was for Lebanon’s ad industry Image

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2022, this was the year that was for Lebanon’s ad industry

Tarek Chemaly 16 Feb, 2023

A Super Bowl with little purpose Image

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A Super Bowl with little purpose

Thomas Kolster 15 Feb, 2023

Al-Futtaim IKEA offers stress-free shopping experience for couples with ‘Couch Counselling’ Image

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Al-Futtaim IKEA offers stress-free shopping experience for couples with ‘Couch Counselling’

ArabAd's staff 14 Feb, 2023

Dory Chamoun on revolutionizing the approach of ad agencies in Saudi Arabia Image

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Dory Chamoun on revolutionizing the approach of ad agencies in Saudi Arabia

Ciaran Bonass on the pulse of the Saudi ad industry Image

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Ciaran Bonass on the pulse of the Saudi ad industry

‘Shrine Saviors’, a road safety campaign like no other – by Impact BBDO for Yokohama tire Image

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‘Shrine Saviors’, a road safety campaign like no other – by Impact BBDO for Yokohama tire

ArabAd's staff 8 Feb, 2023

HungerStation and Wunderman Thompson introduce powerful tool to help people order food Image

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HungerStation and Wunderman Thompson introduce powerful tool to help people order food

Omar Alabdali: 'If foreign agencies want to invest in Saudi Arabia, they need to invest in Saudis' Image

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Omar Alabdali: 'If foreign agencies want to invest in Saudi Arabia, they need to invest in Saudis'

Rami Husseini: 'The potential for brands in the Saudi marketing and advertising fields remains huge' Image

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Rami Husseini: 'The potential for brands in the Saudi marketing and advertising fields remains huge'

Rawad Eldahouk: 'Saudi Arabia is less of an ‘El Dorado’ and more like the California Gold Rush' Image

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Rawad Eldahouk: 'Saudi Arabia is less of an ‘El Dorado’ and more like the California Gold Rush'

Greenpeace introduces ArzePay, a payment solution that helps prevent cedar trees' extinction Image

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Greenpeace introduces ArzePay, a payment solution that helps prevent cedar trees' extinction

ArabAd's staff 3 Feb, 2023

Marc Lawandos on the Saudi ad industry: 'this is a market for the brave' Image

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Marc Lawandos on the Saudi ad industry: 'this is a market for the brave'

Messi explores a stunning Saudi Arabia in new global campaign brought by Saudi Tourism Authority ‿ and us agency Image

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Messi explores a stunning Saudi Arabia in new global campaign brought by Saudi Tourism Authority ‿ and us agency

ArabAd's staff 24 Jan, 2023