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Digital/Tech

Digital Agencies in Lebanon: CREATE on Navigating Turbulent Waters to Foster an Endless Stream of Creativity

Christina Fakhry 27 Sep, 2023

Digital/Tech

Is ‘Attention’ Getting Your Attention?

Arpit Saxena, OMG 25 Sep, 2023

Digital/Tech

In the ‘NOW’ era, Middle East marketers should prioritise payback periods and cashflow

Paul Wright, AppsFlyer 19 Sep, 2023

Digital/Tech

Digital Agencies in Lebanon: ORIGIN on Navigating Turbulent Waters to Foster an Endless Stream of Creativity

Christina Fakhry 13 Sep, 2023

Digital/Tech

How UAE's Webby winner Socialize is exploring Web3 innovation for advertising

Akanksha Goel, Socialize UAE 8 Sep, 2023

Digital/Tech

An unstoppable force: Why influencer marketing will dominate the future of MarCom

Marwa Kaabour 29 Aug, 2023

Digital/Tech

A new era of programmatic advertising beckons but questions remain whether advertisers are prepared

22 Aug, 2023

Digital/Tech

Will advertising’s glorification of AI ruin GenZ’s mental health?

17 Aug, 2023

Digital/Tech

Why presentation pays off – how a well-designed user interface and experience help your website’s overall ranking

Mahmoud Alhamed, Serviceplan Group ME 16 Aug, 2023

Digital/Tech

Snap’s ‘Lens Creator Rewards’: a wonderful opportunity for AR Creators

2 Aug, 2023

Digital/Tech

TikTok users set to hit 955 million users globally by 2025

31 Jul, 2023

Digital/Tech

Data-driven advertising key to reaching back-to-school shoppers in the UAE

Terry Kane 27 Jul, 2023

Digital/Tech

How to write an influencer brief to get the worst ad integration for your product (Get the influencer brief template to avoid failure)

Pavel Beinia 25 Jul, 2023

Digital/Tech

Technology and the pursuit of self-discovery

Nadim Khoury 18 Jul, 2023

Digital/Tech

ChatGPT and Bard Plugins — New revenue stream for eCommerce brands is the next opportunity for marketing measurement

Sue Azari 10 Jul, 2023