• 
• 
• 
• 
• 
• 
• 
• 
• 
• 
• 
• 
• 
• 
• 
• 
• 
• 
• 
• 
• 
• 
• 
• 
• 
• 
• 
• 
• 

While fathers seem to play a more ‘behind the scenes’ role and are rarely paid the homage deserved, once a year, the love earned is communicated in a festive way. And, when it comes to expressing such homage, few do it better than brands, especially those that creatively couple their felicitations with the appropriate range of products available. To achieve full impact, advertisers resolve to social networks to reach their followers and in turn increase brand awareness and sales by generating engagement. The following campaigns represent a roundup of the best Father's Day ads made in Lebanon highlighting the many ways brands say ‘I love you daddy’ as best they can.