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Celebrating Mother’s Day, a number of brands and local franchises opted to do it with a twist. To communicate the heartfelt greetings on such an occasion, they resolved to a number of different creative tactics. While most placed their brand front and centre in the visual, almost half used Arabic to address the audience while the rest used English. Some of the ads relayed the message in a direct way, others used the visual to tell the story. Here are some of the examples for your consideration.