Reebok MENA partners with local talent and influencers in celebration of UAE’s 49th National Day.
The brand has teamed up with renowned influencers, namely Mohammad Al Saydabi, LiudmilaBilea, Omaira Farooq Al Olama, and Ali Mrad, to bring their UAE stories to life and encourage people to share their own.
The Reebok MENA UAE National Day campaign invites fans and customers to share their #WearYourReebokUAE moments across the country. Whether it is at their favourite beach, park, mall or even a restaurant – the brand encourages the public to showcase the UAE in their own way during National Day. The most creative content will be heroed on the Reebok MENA Instagram and will be gifted with a full Reebok outfit.
Further aiming to shine a spotlight on the UAE and its people, Reebok MENA collaborates with local talent in the UAE to highlight their experiences and opportunities provided by living in the country. LiudmilaBilea, aka DJLiutik, a female DJ who has risen from the ranks within the local music scene notes: “I had a lot of opportunities here – from being an event manager, to being a partner in a modeling and event agency, and finally to being a DJ and producer. I made a lot of friends and the best part of it all is that I also met my partner through the community here.”
The lifestyle and culture that the UAE provides for its citizens, residents and tourists are unmatched. Omaira Farooq Al Olama, an Emirati speaker and founder of Alf Administration, comments: “The UAE has given so much and in return I make sure to take care of everyone that needs my help, nationals and expats alike. This 49th UAE National Day, I’ll be spending the day celebrating the youth of the UAE. They have so much to offer and I couldn’t be prouder of the younger generation. With our organization I have come to meet many different nationalities from all walks of life. I am able to find solutions to different problems they have that I might not have been able to do so anywhere else in the world.”
Reebok MENA commemorates the UAE’s 49th National Day by showcasing the true heritage of the country through its people’s eyes.
