Following the acquisition of 15 new members last month, the World Out of Home Organization (WOO) has added a further nine organizations to its roster, including two more national OOH associations, from New Zealand and Italy.
Five of the new members are from the APAC region, three from Europe, and one from North America
WOO now has a total of 30 national associations as members.
In addition to the national associations, five of the new members are OOH service providers/suppliers and two are national media owners.
As well as Italy and New Zealand, the countries represented include Canada, China, France, Pakistan and Spain.
WOO Chief Operating Officer Mark Flys says: “It’s good to see how WOO is consistently attracting members from all sectors of the industry, especially national associations, and from both established and emerging markets. By working together through WOO, we can combine to build the power and the reach of OOH.”
The new members are:
AIPE --- national OOH association, Italy
OOHMAA --- national OOH association, New Zealand
Exterior Plus --- national media owner, Spain
Arrows Advertising --- national media owner, Pakistan
Top Banners Printing Solutions --- OOH service provider/supplier, China
Shenzhen Atenti Technologies Co, Ltd --- OOH service provider/supplier, China
Yaham Optoelectronics Co, Ltd --- OOH service provider/supplier, China
Displayce --- OOH service provider/supplier, France
Billboard Hub --- OOH service provider/supplier, Canada
