Social Media

News In Brief

YouTube's market share sees biggest increase among social media giants

31 Jul, 2024

Digital/Tech

People want to follow people, not faceless brands

Svenja Malzahn, Sumea Social 16 Jul, 2024

News In Brief

MCN launches McCann Content Studios in the Middle East

ArabAd's staff 2 Jul, 2024

Industry Talk

Public relations in the dock

Iain Akerman 26 Jun, 2024

News In Brief

AppsFlyer collaborates with AWS on DCP for commerce media networks and social platforms

25 Jun, 2024

News In Brief

Telefanz launches as TikTok rival

ArabAd's staff 24 Jun, 2024

News In Brief

Snap celebrates its great role in the GCC culture through new campaign

16 May, 2024

Digital/Tech

Social Media advertising spending to grow by 6% in 2024

2 May, 2024

News In Brief

Tiffany & Co's Snapchat takeover reaches over 9.5 million users within 24 hours

29 Apr, 2024

Ads of the Week

Closeup #GetCloserToLove campaign by ‿ and us breaks ‘Dating’ taboo

20 Mar, 2024

News In Brief

TikTok's Season 2 of 'Moving Topics' features Nissan and TBWA\RAAD

18 Mar, 2024

News In Brief

Snapchat and OptimizeApp to empower SMEs in MENA

11 Mar, 2024

News In Brief

TikTok, INJAZ Al Arab and INJAZ Saudi to inspire Saudi youth with key employability skills

6 Mar, 2024

News In Brief

On the Forefront of Government Communications: UAE Ministries’ Ranking by Media Capital Revealed

5 Mar, 2024

News In Brief

'The Last Call' campaign bids farewell to Dodge V8 engine in style

24 Feb, 2024