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Branding

Cicero & Bernay at 20: A Rebrand That Signals More Than a New Look

3 Oct, 2025

Advertising

PUMA Brings Back Its Icons to the Middle East

Gaya Salam 30 Sep, 2025

Ads of the Week

Heinz Finds Its Logo Hiding in Every Fry Box

Ghada Azzi 17 Sep, 2025

Branding

Lexus flips its logo to mark Eid Al Etihad, UAE’s National Day

ArabAd's staff 3 Dec, 2024

Branding

Bold Brands develops strategic branding system for Riyadh Parking

30 Aug, 2024

News In Brief

Abercrombie & Fitch surprises customers with its Middle East exclusive collection in Arabic

ArabAd's staff 3 Apr, 2024

News In Brief

NEOM becomes principal partner of Rajasthan Royals, India's premier T20 cricket giants

5 Mar, 2024

Branding

Sharjah gets a new identity

ArabAd's staff 25 Feb, 2024

Branding

Investment Corporation of Dubai unveils new identity

16 Jan, 2024

Branding

Saudia Airlines collaborated with Landor & Fitch for a brand refresh

30 Oct, 2023

Branding

Brand consultancy Wolff Olins unveils its own brand refresh

11 Oct, 2023

Branding

LG Electronics kicks off ‘Life's Good’ global campaign, with a message of optimism and a refreshed brand identity by Wolff Olins

28 Aug, 2023

Branding

Emirates NBD unveils new brand identity for its digital bank Liv

13 Jul, 2023

News In Brief

Emirates NBD unveils special 60th anniversary logo and ‘60 years together’ theme

19 Jun, 2023

News In Brief

From a bird to a dog, Elon Musk changes Twitter logo with no explanation

ArabAd's staff 5 Apr, 2023