Middle East

Branding

Gandour’s Brand Evolution Hits All the Right Notes with New Sonic Identity by MusicGrid

Ghada Azzi 11 Jun, 2025

Digital/Tech

AppsFlyer's lookback at 2024’s top mobile app trends

ArabAd's staff 13 Jan, 2025

News In Brief

Nine creative leaders from the Middle East to serve on The One Show global jury including Ali Rez, first-ever jury president from the region

ArabAd's staff 11 Dec, 2024

Ads of the Week

MINI AGMC marks breast cancer awareness month by introducing a powerful self-care guide cast in henna

ArabAd's staff 20 Nov, 2024

News In Brief

Loeries Creative Week 2024 to celebrate unyielding creative spirit across Africa & the Middle East

ArabAd's staff 7 Oct, 2024

Features

Gaza War: why has the ad industry suddenly lost its voice

Iain Akerman 27 Aug, 2024

Ads of the Week

Nissan defies the ordinary in the Middle East in its first-ever brand campaign

ArabAd's staff 18 Aug, 2024

News In Brief

Ramzi Raad launches online version of 'The Story of Middle East Advertising' to empower education in the region

ArabAd's staff 1 Aug, 2024

News In Brief

90% of Middle East SMBs expanded internationally with advertising

30 Jul, 2024

News In Brief

Tim Hortons celebrates the opening of its 300th cafe in the Middle East

ArabAd's staff 18 Jul, 2024

News In Brief

Orchard Clips partners with drone operator and filmmaker Yuval Dax

29 May, 2024

News In Brief

12 new markets are represented on the Cannes Lions shortlisting jury for the first time

8 May, 2024

Free Talk

The rise of localization in an increasingly polarized world

Carla Dabis, VICE Media Group MEA 29 Apr, 2024

Digital/Tech

Surge in app downloads and usage due to 'Ramadan Effect' finds AppsFlyer

17 Apr, 2024

News In Brief

Orchard Clips adds vintage Middle East films from The Baim Collection

3 Apr, 2024