Innovation

Digital/Tech

Transforming retail: The power of AR in shaping personalised experiences

Gaynelle Brautigam, Tactical 14 Feb, 2024

Advertising

Saudia launches ‘ProtecTasbih, the first innovative rosary to sterilize hands

9 Feb, 2024

News In Brief

Nissan's CGI masterpiece highlights Patrol's spirit

2 Feb, 2024

Events

Web Summit 2023 and MENA's InnovateXperience

Rizk Haddad, Walee MENA 8 Jan, 2024

Advertising

Al-Futtaim Lexus brings responsibility at the heart of its UAE National Day celebration

7 Dec, 2023

News In Brief

Valtech unveils new brand positioning to cater for enterprises in an experience-driven world

16 Nov, 2023

News In Brief

We Are Social's innovation arm .XYZ expands its offering under new leadership

18 Oct, 2023

Ads of the Week

Grey Colombia turns Pringles cans into a microphone amplifier & streaming device

ArabAd's staff 27 Sep, 2023

News In Brief

Startups win $55,000 at the AUB President’s Innovation Challenge

8 Dec, 2022

News In Brief

WPP's first campus in Brazil will open in 2025

7 Nov, 2022

News In Brief

Tiffany & Co. introduces 'Follow the Bird', an AR experience like no other created by BUREAU BEATRICE

5 Oct, 2022

News In Brief

A captivating DOOH innovation brought by du and Havas ME

ArabAd's staff 5 Sep, 2022

News In Brief

Sheraa awards UAE students for innovative business solutions impacting real world needs

11 Jan, 2022

News In Brief

MENA professionals insist their job requires innovation and creativity, finds Bayt.com survey

15 Nov, 2021

Digital/Tech

This holiday season: people will always shop as people first says Rana Bouri of Facebook MENA

Rana Bouri 4 Oct, 2021