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A Communications to handle PlusX Electric PR duties ArabAd's staff
Why co-creation has become essential for brands targeting Gen Z Ahmed Abd El-Moneim, Eyedias
Generation Z aka Gen Z (born 1997 to 2013), defined as ‘the youngest generation with adult members’ and ‘the largest and most influential’, make up 40% of all global consumers. …
Educate, Don’t Sell: The B2B Thought Leadership Advantage Hedaa Ashraf Ismail, Al Masaood Group
Edelman and Ogilvy star at the Luum Awards, the global festival for purpose-driven communications ArabAd's staff
BIG KAHUNA FILMS launches VIBE Content Creators to handle small to medium-scale projects ArabAd's staff
Global sonic branding agency, amp, appoints Reiner Erlings as Managing Director for Middle East/APAC regions ArabAd's staff
stc and VML Riyadh capture the essence of a generation and validate their lifestyle with ‘Sawa’ campaign ArabAd's staff
Media Group IMI rolls out a refreshed brand identity marking a milestone journey ArabAd's staff
DHL Express welcomes Abdulaziz Busbate as CEO for MENA Region ArabAd's staff
Ströer's Christian Schmalzl warns against neglecting the potential of Classic OOH advertising ArabAd's staff
Sony launches Alpha Femme in Kuwait to foster and inspire female talent and content creators ArabAd's staff
TRACCS and Accordience enter strategic global affiliate partnership ArabAd's staff
WebEngage partners with Sobha Realty to redefine customer engagement with AI ArabAd's staff
MCN’s Blueprint event to bring new insights, learnings and research on the future of KSA brands ArabAd's staff