TAGS
IAB MENA and UN Women tackle Women Empowerment Principles (WEPs) in recent workshop
Saudi Arabia’s gold rush
Iain Akerman
As Saudi Arabia opens up to the world and pushes ahead with its giga-projects, a gold rush is under way as agencies seek to get in on the action
Abeer Alessa on being bold in the new era for the Saudi ad industry
FEER McQUEEN cements presence in KSA ad industry with unique all-in hybrid approach
Promofix spearheads the digital transformation of the KSA media industry and beyond - JGroup's CEO Imad Jomaa explains
Ghada Azzi
A view from Cairo: on Egypt’s advertising scene
Iain Akerman
Danielle Guirguis on the green future of the marcom industry
Gijs de Swarte
Making McCann the best it can be - an interview with McCann’s chairman and CEO, Chris Macdonald
Iain Akerman
Global ad spend to rise 8.3% this year but growth will slow significantly in 2023
How global brands are engaging with audiences in the Middle East
Nadim Khammar
The Marketing Society announces Abu Dhabi new leadership board
The One Club’s “Where Are All The Black People” Diversity Conference is Back
