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TOUGHLOVE Advisors celebrates one year of driving businesses forward in the UAE
Ramzi Raad on the challenges and triumphs of building a successful advertising industry in MENA
Ghada Azzi
In October of last year, ad industry veteran Ramzi Raad released his book, ’The Story of Middle East Advertising’. During the launch event at the Suliman Olayan School of Business, …
Adman Bernard Bridi publishes new book that reads like a thriller
ArabAd's staff
The ‘One-Star Cookbook’ by Deliveroo UAE or how delivery disasters were turned into mouthwatering recipes
ArabAd's staff
From birth pangs to maturity in the MENA ad industry - Ramzi Raad’s ‘The Story of Advertising in the Middle East’ affords readers a behind-the-scenes look
Ghada Azzi
Behavioural scientist Dr Amanda Nimon-Peters releases first book on how to improve your influencing power
ArabAd's staff
WOO launches global guidelines for OOH Audience Measurement
ArabAd's staff
The Imagination Machine, a guide to mining the power of imagination and creativity for business success
Bain & Company and Fred Reichheld reveal the unbeatable strategy of loving customers in insightful book
ArabAd's staff
‘Adman vs. Chomsky’, a book that reimagines the role of advertising in the modern world
'Be a Woman', an inspirational book by Giselle Kassatly
ArabAd's staff
The culture war comes to Adland: how the advertising industry stopped selling and started saving the world
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