Branding

Branding

M+C Saatchi Group unveils AI-powered 'Cultural Power' Index and new brand identity

Ghada Azzi 18 Mar, 2025

Branding

adidas reinvents its brand message with ‘You Got This’

Rebecca Isaac 1 Mar, 2025

Branding

Saudi Arabia State of Branding

Ibrahim Lahoud, Brand Lounge 19 Feb, 2025

News In Brief

OMD unveils updated branding and strategic positioning

ArabAd's staff 11 Feb, 2025

Branding

MusicGrid's sonic journey

Iain Akerman 7 Feb, 2025

Branding

The Sound of the Kingdom: Saudi Waves & the Role of Music in Saudi Culture

Moey Shawash 7 Feb, 2025

News In Brief

Mattel releases a special-edition illustrated book celebrating Barbie's brand legacy

ArabAd's staff 8 Nov, 2024

News In Brief

What it means for brands to act morally, as acting ethically is no longer enough

ArabAd's staff 15 Oct, 2024

Branding

tpay unveils a bold new brand identity

ArabAd's staff 20 Sep, 2024

Branding

Bold Brands develops strategic branding system for Riyadh Parking

30 Aug, 2024

News In Brief

Landor appoints new business director for KSA operations

16 Jul, 2024

Branding

Wolff Olins’ reintroduces the Decathlon brand; AMV BBDO launches campaign centred around the concept of play

14 Mar, 2024

News In Brief

SOCIALEYEZ introduces new branding and positioning

11 Mar, 2024

Branding

Football legend Mohamed Salah becomes brand ambassador of Visa

6 Mar, 2024

Branding

California’s new global brand platform revolves around the notion of play

5 Mar, 2024