TAGS
- Data transparency reignites Gen Z advertisers Edward Siavo
- Carolina Herrera aces its fragrance launch in the GCC through a strategic partnership with MMS
- How Etihad Airways’ Black Friday campaign by Impact BBDO delivered amazing results
- Social Media advertising on the rise since 2017
- Pikasso Italia launches the first digital screen in a strategic location in Milan
- Desktop video ads facing another year of decline
- OMG MENA and The Neuron partner to boost programmatic digital OOH in the region
- MindField’s Saudi Journey - an interview with Business Director Layal Khodary Ghada Azzi
- Chupa Chups embarks on an AI adventure crafted by Wavemaker MENA and Perfetti Van Melle MEAP
- Panadol unveils its 'Art of Release', an unexpected yet striking campaign by Grey Dubai ArabAd's staff