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- Twitter launches #ElevatorTweets Campaign, a first of such initiative in MENA
ArabAd staff
Twitter has unveiled a regional-first campaign in Dubai with #ElevatorTweets where visitors taking the elevators at the Dubai Properties Group building in Media City could see curated, real-time conversations of …
- AVOD growth is outpacing other paid media, with spend set to near double to $47bn by 2023
Consumer and advertiser investment in over-the-top (OTT), the delivery of premium video content via the internet, is rising rapidly worldwide, with spend set to reach a projected $129.3bn by 2023. …
- The Evolution of Lebanon’s Foreign-Speaking FM Radio in the Digital Era Christina Fakhry
- An end to fraud? Iain Akerman
- The Battle to Clean Up Digital Advertising Iain Akerman
- A Matter of Time Iain Akerman
- Hia Magazine's website shines for the third time at WAN-IFRA Middle East Digital Media Awards 2018 Arabad staff
- Is Google a force for good? Iain Akerman
- Data is the key for publishers
- Media, Traditional vs. Digital
- Newsprint Publishers Diversification Opportunities
- The People Want to Change the System Yasmine Dabbous