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The Revolution is Digital Iain Akerman
Social media and the emergence of independent online media platforms have helped fuel Lebanon’s protests and reshape the country’s communication landscape. But can they help bring about tangible change?Programmatic adspend to exceed US$100bn for the first time in 2019
In 2020, 69% of all digital media* will trade programmatically, up from 65% this year, according to Zenith’s Programmatic Marketing Forecasts 2019, published today. The total amount spent programmatically will …
‘The future of TV is Addressable’ Iain Akerman
Video Rules Iain Akerman
Sam Barnett: ‘We have to be as good as our international competitors’ Iain Akerman
Twitter launches #ElevatorTweets Campaign, a first of such initiative in MENA ArabAd staff
AVOD growth is outpacing other paid media, with spend set to near double to $47bn by 2023
The Evolution of Lebanon’s Foreign-Speaking FM Radio in the Digital Era Christina Fakhry
An end to fraud? Iain Akerman
The Battle to Clean Up Digital Advertising Iain Akerman
A Matter of Time Iain Akerman
Hia Magazine's website shines for the third time at WAN-IFRA Middle East Digital Media Awards 2018 Arabad staff