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InsightLab ME, a new market research company launches in the region
Surge in app downloads and usage due to 'Ramadan Effect' finds AppsFlyer
The Holy Month has consistently proven to be an unmissable opportunity for mobile marketers to capitalise on increase app downloads and usage.
Digital natives are not digitally exclusive, finds a VML research on Gen Alphas
Majority of UAE consumers unhappy with their mobile apps, finds new AppsFlyer report
New research reveals the challenges of parental control over online teen activities
The Impact of digitization on discovery and loyalty in the Kingdom of Saudi Arabia’s restaurant industry
New research reveals how people engage with brands using images
New study shows the impact of emotional resonance on consumer behavior
Data-driven advertising key to reaching back-to-school shoppers in the UAE
Terry Kane
Sensitive data is being shared to ChatGPT every hour of the working day, finds Netskope research
Campaigns that make a clear ‘Promise to the Customer’ more likely to drive brand health, market share, and long-term sales, new research finds
UAE consumers want brands to understand them, reveals ServiceNow survey
