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- Football legend Mohamed Salah becomes brand ambassador of Visa
- Data transparency reignites Gen Z advertisers
Edward Siavo
When Alibaba-backed Daraz secured the streaming rights for the Pakistan Super League (PSL), it failed to provide digital advertisers with the abundant real time data & analytics they are accustomed to with …
- AliExpress selects football stars as brand ambassadors ahead of Ramadan
- NEOM becomes principal partner of Rajasthan Royals, India's premier T20 cricket giants
- Visa and Red Bull F1 Teams enter global partnership
- Perfetti Van Melle’s Mentos Gum to sponsor Al-Awwal Park Stadium in Riyadh
- New appointments at dentsu MENA
- eVulpa acquires exclusive La Liga advertising rights for the MENA region
- Choueiri Group's DMS to represent Footballco in MENA
- World Cup excitement outside the stadiums Elias Wakim
- T4tec signs on Andre Russell as its brand ambassador before it launches in the Middle East
- Kia kicks off global brand campaign for FIFA World Cup 2022 ArabAd's staff