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41% growth in crypto app installs across UAE in 2024, AppsFlyer reports
ArabAd's staff
Emotional intelligence and adaptability appear to be key leadership traits, as per Bayt.com study
ArabAd's staff
Dentsu’s Arabic Attention Study Highlights Snapchat’s Unique Role in Capturing Consumer Attention
UAE's appeal is growing as a top destination for MENA job seekers, finds Bayt.com
A new WARC and Google report on the challenges of measuring the long-term impact of campaigns
What it means for brands to act morally, as acting ethically is no longer enough
ArabAd's staff
New Kantar study shows a significant trend towards YouTube consumption on Connected TV
ArabAd's staff
Dentsu’s new research on understanding attention and building new norms and metrics
ArabAd's staff
The dark side of brands – How FOMO fuels obsessive passion and compulsive buying
ArabAd's staff
Time for brands to re-adjust their loyalty programmes says tms' John Viccars
John Viccars, tms
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