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- Meeza & ABTBWA to turn the Egyptian society into a cashless one
In light of Egypt's efforts to develop electronic payment system, Egypt's new national debit card Meeza, rolled out a massive campaign that aims to highlight the positive benefits of going …
- Egypt adland: Back in business
Iain Akerman
Egypt has entered a period of sustained growth, which can only be good news for the country’s communications industry. So why has its creative flair waned?
- TBWARAAD reinstates faith in Lebanon, relocating its offices to the heart of Beirut
- Ramzi Raad: Get Up and Let Us Count Our Blessings Ramzi Raad
- 'Start Something', The Call to Action Careem Brought to Life in Its Latest Global Campaign
- Georges Kyrillos' take on Fresh Graduates in the Workplace
- Down and out in Cannes Iain Akerman
- Georges Kyrillos, A Creative Director Who’s Yet to Use His Swiss Knife
- The ‘Thank You Russia’ Campaign Takes Lebanon by Surprise
- Advertising Culture Club
- Walid Kanaan: ‘We will keep pushing onward and upward’
- Reda Raad: 'We are concentrating on what we can influence' Iain Akerman