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Meta’s disappointing Q2 results signal urgency in boosting ad business, says GlobalData
Why the GCC is the ideal global gateway for Indian startups Neel Kothari
Neel Kothari, CEO of iZooto, a global owned audience marketing platform, designed to help publishers own, engage, and retain their audience, shares his take on why the GCC has been …
Roger Halaby on Ethical Marketing Roger Halaby
Three Reasons Why Many Brands Are Late to the Sustainability Game Cyrille Fabre and Jenny Davis-Peccoud
'Why we believe in diversity and build for discovery', a viewpoint by Carrie Timms of Meta Carrie Timms
OMG’s Celia Collins shares optimistic view of OOH in Africa but warns of challenges ahead
Is Influencer marketing a sustainable method for marketing communications? Ilhem Allagui
Are Most Marketers in Sync with Today’s Trends? Nadim Khoury
Thomas Kolster: ‘There’s a widening gap between brands saintlike messaging and people’ Thomas Kolster
Nadim Khoury: Is the agency of the future an agency? Nadim Khoury
The power of synergy: How MENA’s media and creative industry can work hand-in-hand to deliver award-winning campaigns Ahmed Hafez Younis
An invigorated identity for Arab youth Yousef Al Otaiba