Following a three-month review for its media agency contract for 2016-2018, Unilever has appointed Middle East Network (MCN’s) media agency Magna as its agency of record. Magna will be in charge of all media planning and buying for non-digital media in the GCC and all media including digital in MENA markets, while OMG’s PHD handles the digital media planning and buying for Unilever in the GCC.
Unilever Appoints MCN as its Media Agency of recordPosted on January 20, 2016
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