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Rojo, a brand new culinary destination located at the heart of Kempinski Hotel and resort in Beirut has been launched with a striking identity developed by Mink, one of Lebanon's new boutique agencies.
Inspired and influenced by the passion of Mediterranean cuisine, the brand exerts a corporate personality with a warm look and feel yet friendly and unpretentious. The logo does quite reflect the offering and the rest of the identity brings a a robust and contemporary aesthetic to this new restaurant located in one of the most iconic five-star luxury hotels in Beirut.