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As the only major competition to eliminate prescriptive categories, and where ideas transcend confines and represent all corners of the globe, The ANDY Awards is renowned for its celebration of the best and bravest advertising campaigns.
The International ANDY Awards, the inaugural advertising show of each year, has announced Ali Rez, Chief Creative Officer of IMPACT BBDO will lead the Southwest Asian and North African regions (SWANA) in the 2023-2024 regional competition.
Ali Rez is the most awarded creative leader in the Middle East, and currently leads creative output for the IMPACT BBDO Group across the Middle East, North Africa and Pakistan region. He is the first jury president ever at Cannes Lions to represent the Middle East, and in 2023, he won the Middle East’s first Best-in-show for Bravery at the ANDY Awards.
“The ANDY’s have always been one of the most respected shows in the world, because they’re so damn difficult to win,” said Ali. “It’s an honor to be the SWANA chair alongside an incredible line-up of jurors, all looking to award the one biggest principle in our industry: the big idea.”
All regional chairs have been announced and include:
AFRICA: Steve Babaeko, CEO & Chief Creative Officer, X3M Ideas
APAC: Tara Ford, Chief Creative Officer, The Monkeys
EUROPE: Richard Brim, Chief Creative Officer, adamandeveDDB
GREATER CHINA: Alice Chou, Chief Creative Officer, Dentsu Creative Taiwan
LATAM: Joaco Cubria, Partner & Chief Creative Officer, GUT
SWANA: Ali Rez, Chief Creative Officer of IMPACT BBDO
Tiffany Rolfe, Global Chair and Global Chief Creative Officer of RGA will lead the Global Jury in her second year of Chairship.
The ANDY Awards regional competition acts as a crucial first part to a two-prong vetting process. First, work is reviewed free of charge to entrants by a Jury that represents creative leaders from the region who dig deep into cultural context to assess whether the work can win big by being shortlisted. Those shortlisted works then have the opportunity to compete in the Global Competition in the new year.
As one of the most sought-after awards for creative excellence in advertising for over 50 years, The ANDY's are a predictor and barometer of the industry’s best. It is within the same spirit that The International ANDY Awards will celebrate the ideas, craft, innovation, and brave thinking that pushes the advertising industry forward.
Regional entries are free of charge and currently being accepted until December 1st, 2023.