Horizon Holdings has appointed Elie Farah, a MarCom & TechCom experienced professional, as its new Managing Director to lead the company’s operations in Kuwait.
Farah will restructure and lead the evolution of the agency to stand out as pioneer in Kuwait.
Farah holds over three decades of strategic planning, creative, media and integrated communication expertise having worked with the leading multinational creative and media agencies in Kuwait.
Mazen Jawad, CEO of Horizon Holdings said, “we’re excited to welcome Elie Farah into this leadership role, where our Horizon once started 48 years ago. We found mutual aspirations and dreams to where we feel we want to take the agency in Kuwait fueled by an immediate chemistry and the will to evolve within our groups’ ambitions. We believe that Elie will drive the positive energy and culture to create work powered by data and technology to simultaneously activate business and deliver the economic multiplier while generating greater brand value for our clients.”
Elie Farah, Managing Director at Horizon FCB Kuwait added, “I am honored to take on this new challenge at Horizon FCB. I look forward to building on Horizon’s rich legacy and contributing to its future success, marking a Never Finished lasting impact on brands & communities in Kuwait’s market.”