• Kevin Hart plans a holiday to Yas Island Abu Dhabi and hints at new job
• LUX takes a stand against sexism through an inspiring campaign by PIMO
• Global advertising spend forecasts reduced by $90bn as digital slowdown bites 

• Edelman and Ogilvy star at the Luum Awards, the global festival for purpose-driven communications
• Five agencies from the Middle East honored with LIA 2024 prestigious ‘Of The Year’ awards
• Snapchat and The Business of Fashion explore the rapid growth of the luxury market in the GCC

• Media Group IMI rolls out a refreshed brand identity marking a milestone journey
• tpay unveils a bold new brand identity
• Bold Brands develops strategic branding system for Riyadh Parking

• MINI AGMC marks breast cancer awareness month by introducing a powerful self-care guide cast in henna

Breast cancer is among the most common cancers in women, impacting over 2.3 million women each year, with one in eight women diagnosed in their lifetime, according to the World Health Organisation (WHO). Early detection remains a pivotal factor in the success of treatment, and MINI AGMC's latest activation acknowledges …