In collaboration with Cannes Lions International Festival of Creativity, IMPACT BBDO will host a free online information session to guide and answer questions from women submitting entries for 'See It Be It' this year.
The session, to be held on November 22 and featuring Laura Brown from Cannes Lions, will also have three women who have previously won a spot at the highly competitive 'See It Be It': Atiya Zaidi, Hira Mohibullah and Huma Mobin.
Also online will be Ali Rez, Chief Creative Officer (CCO) at IMPACT BBDO, who has previously mentored colleagues on applications.
'See It Be It' is a programme that creates space for women in the creative industry – accelerating their careers to work towards gender equality. The initiative’s goal is equal numbers, across genders, across all levels of seniority.
Since 2014, 'See It Be It' has been inviting up to 20 creatives from around the world to Cannes Lions for a four-day learning programme. During these four days, the cohort is equipped with tools designed to help their career progression – including mentorship, masterclasses with industry leaders, backstage access and sessions tailored towards each person’s goals.
The online session will be held on Friday, November 22 at 7pm Dubai time, and is open to all women from the Middle East region who work in a mid- to senior position in advertising, marketing, filmmaking, innovation, editorial, design, PR or any other related disciplines.
Women selected for 'See It Be It' get a fully funded trip to Cannes Lions, including accommodation and travel. They also receive a VIP Festival pass, so they can access every stage and session.
To participate, an email has to be sent to [email protected] with "SIBI session Confirmation" in the subject line.
