Following a competitive pitch process, Havas Media Middle East has been appointed as the media agency for Bounce Middle East. The partnership will see Havas Media ME handle the media strategy across the entire GCC region.
Houda Tohme, Managing Director Havas Media commented: “We are thrilled to have won the Bounce Middle East account. We look forward to a great collaboration and to achieving the big ambitions of the region’s first indoor trampoline park.”
Dina Kfouri, Head of Marketing at Bounce said: “We are really happy to be partnering with Havas Media. They have a great understanding of how to develop world-class communication strategies and plans but more importantly they fit perfectly with the culture of growth, inspiration and ambition at Bounce. As we say around here, we look forward to bringing the love together!"
The trampoline park and entertainment group has grown from its first venue in Dubai to Abu Dhabi, Al Ain, Jeddah, Doha and now Riyadh. With this recent addition, Bounce has grown to seven venues in four years across three countries and has recorded consistent growth year on year. It will continue to expand the business and has plans to launch new venues in Beirut, Dubai and Muscat in 2019, while construction is also underway in Bahrain, Al Khobar and a second venue in Riyadh.
