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In response to the demands of a changing market, Gulf Marcom has recently put forth changes on key fronts. Beside the investents in resources and technology, these changes include two key appointments: Simon Chapman joins as General Manager and Degal Pinto as Creative Director.

Chapman brings considerable marketing communications experience. He also has an in-depth knowledge of the GCC market. He recently held the role of managing director at Saatchi & Saatchi in KSA. Before that, he was Client Services Director for GMASCO in Dubai. He held the same role at agency Imagination in London and has also acted as GM of Saatchi & Saatchi in Kuwait.

Chapman commented: "It’s an exciting time to be joining Gulf Marcom. The region is going through a great deal of change. As in the rest of the world, the marketing landscape is developing at pace. Our clients look to us for world-class advice and creative solutions. I’m looking forward to helping Gulf Marcom deliver that.”

Also joining Gulf Marcom is award-winning Creative Director Degal Pinto. Pinto comes with over 8 years of agency experience in Bahrain, New Zealand and India. He brings proven knowledge of creative strategy, communication and management. His work covering categories such as telecoms, FMCG, hospitality and automotive.

Pinto said: “I join Gulf Marcom with the hunger to realise brave ideas and ‘creativity with a purpose’. We want to help brands become an inseparable part of the social fabric of people’s lives.”

Thamer Al Muqla, Gulf Marcom Group's MD, commented: “Simon and Degal join us as we enter our next phase of development. Having worked with many major agencies and brands they will be a great asset to Gulf Marcom.”

Khamis Al Muqla, Gulf Marcom Group Chairman, added: “We welcome Simon and Degal. We see these as key appointments for the growth and continued success of Gulf Marcom.”