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Public Matters Lebanon taps into patriotism in new campaign ArabAd's staff
The 16-day campaign against gender-based violence aims to catalyze change, as it celebrates the women’s rights movement in Lebanon ArabAd's staff

New and innovative HSBC campaign by Wunderman Thompson UK reveals the real faces of fraudsters ArabAd's staff
electriclime° and Wunderman Thompson Dubai unveil an exciting musical piece for Dubai Tourism ArabAd's staff
Starring Raha Moharrak, new adidas ‘United by Summits’ campaign addresses women empowerment ArabAd's staff
Global economic outlook expected to impact 2023 business plans for 95% of marketers worldwide
Listerine enters the metaverse with 'Breathcalypse' campaign to fight off bad breath ArabAd's staff
HEINZ’s spooky campaign ‘for a 100% Natural Halloween’ ArabAd's staff
From birth pangs to maturity in the MENA ad industry - Ramzi Raad’s ‘The Story of Advertising in the Middle East’ affords readers a behind-the-scenes look Ghada Azzi
Kids in the Middle East challenge parental misconceptions around sports in new Nike film by W+K Amsterdam ArabAd's staff
Always x Nasiba Hafiz unveil the ’Not Hot’ fashion line for women to stay cool ArabAd's staff
Daft Punk soundtracks campaign by Anomaly for luggage brand RIMOWA - turning engineering into art
A view from Cairo: on Egypt’s advertising scene Iain Akerman
Danielle Guirguis on the green future of the marcom industry Gijs de Swarte

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