TAGS
- Share of TV in global ad spend on the decline
- TikTok and Nielsen Study Reveal the Tangible Impact of Advertising on the Platform
A Nielsen Study Shows that Return on Advertising Spends (ROAS) on TikTok is 3.5 times higher than all other media*
- Apple’s ads business now worth $3.7bn per year
- Digital Ad Spend to Reach $753 Billion Globally in 2026
- Paid Social Soars by 22% in Q4 in the Middle East According to New Emplifi Report
- 2021 strongest year ever for marketing budgets globally, according to WARC's Global Marketing Index
- Middle East Ad Spend on Facebook and Instagram Climbs 33.32% YoY in Q3
- MENA digital adspend reaches USD3.64 billion in 2020
- Advertising executives plan to dramatically increase Digital Out of Home adspend, Alfi Study Reveals
- Emplifi Reveals Global Ad Spend Up 50% on Facebook and Instagram in Q2
- Global advertising spend set to rise by 12.6% this year to reach US$665bn
- Broadcast TV spend fell $34bn worldwide last year as advertisers moved money into streaming platforms