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- Platformance appoints ex TikTok exec Hassan Shoker as new CCO
- AppsFlyer's new report shows uplift for eCommerce apps
Against the backdrop of Amazon kicking of its annual White Friday sale, AppsFlyer has launched the 2024 edition of its State of eCommerce App Marketing report, revealing the latest trends …
- AppsFlyer collaborates with AWS on DCP for commerce media networks and social platforms
- Magna Marketing aims to revolutionize the digital marketing landscape across UAE & Europe ArabAd's staff
- Data Clean Rooms – The Key to Collaborating on Marketing Analytics in a Privacy-First World Paul Wright, AppsFlyer
- AppsFlyer's new report provides AI-fueled insights into the ad creative landscape
- Social Media advertising spending to grow by 6% in 2024
- E-commerce witnesses significant boost in Ramadan 2024, as per Admitad study
- L'Oréal Paris and VML ace it with the region's first-ever live shopping event on Amazon ME
- A new independent group of agencies is born with global footprint including Dubai and Riyadh
- Elevating digital sales with vital marketing functions in tech e-commerce Hedaa Ashraf Abdulhamed, LA3EB
- Untapped potential of B2B Influencer Marketing in MENA, says Ogilvy study