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Short-form video helps supercharge the media mix and drive full funnel impact
Social Media advertising spending to grow by 6% in 2024
The Testicular Cancer Society and FP7 McCann 'highlight your balls' in new awareness campaign ArabAd's staff
UM and FP7 McCann KSA redefine cultural activation with Diriyah Season’s latest campaign ArabAd's staff
Snapchat and OptimizeApp to empower SMEs in MENA
Data transparency reignites Gen Z advertisers Edward Siavo
Shahid awarded 'Best Digital Platform in Media' by Saudi Media Forum 3
MMS unveils MBC GROUP’s Ramadan 2024 line-up & sponsorship opportunities
CARMA acquires mmi Analytics
Shahid announces expansion of its ad tech solutions