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Gaming worth $184bn globally yet in-game advertising spend remains low
The worldwide games market generates revenues of $183.9bn annually and has a huge audience with 3.4bn people globally playing video games across age groups. Yet in-game advertising spend remains low.
Tawazun, Bayanat and Endless Studios launch a competition for tomorrow’s game changers
Horizon FCB gamifies the city ahead of Dubai Esports and Games Festival
ArabAd's staff
Biborg and Ubisoft present ‘Waves of Change' in-game charitable initiative
ArabAd's staff
Lucidia keen to lead the Web3 Gaming Revolution in the Middle East
GameCentric to triple its user base across the region and redefine the gaming experience
Riyadh headquartered Sandsoft launches Barcelona game development studio
Gaming in a Nutshell: Unveiling Key Personas for Brand Engagement
Helmi Abdalhadi, House of Gaming
The Sandbox join forces with Sandsoft for its expansion in Saudi Arabia
Stream Shreek and inStreamly to usher in a new era for game streaming campaigns in MENA region
Cyberpunk 2077's Phantom Liberty music video: a fusion of live-action and CGI created by Juice & Michał Misiński
ArabAd's staff
Grey Colombia turns Pringles cans into a microphone amplifier & streaming device
ArabAd's staff
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