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Promofix spearheads the digital transformation of the KSA media industry and beyond - JGroup's CEO Imad Jomaa explains
Ghada Azzi
Saudi Arabia’s rapidly transforming advertising landscape has proven to be an exciting journey for agencies with feet on the ground and the foresight to be technologically prepared. In an interview …
Newly conceived Red Impact labors to make a positive difference in today’s world
Ghada Azzi
Just last year, Havas Middle East announced the rebranding of its PR arm as Red Havas Middle East, a transformation that signaled the agency’s entry into Red Havas’ global micro-network …
Nourhan Moaz: ‘I am curious; I hate judgments; I fear the unknown’
Danielle Guirguis on the green future of the marcom industry
Gijs de Swarte
Enas Rashwan of Cairo Ad School, on a journey every creative dreams of
Ghada Azzi
Making McCann the best it can be - an interview with McCann’s chairman and CEO, Chris Macdonald
Iain Akerman
Dani Richa: 'We have consistently been the best performing agency in the region'
Iain Akerman
About SHAREit, one of the fastest growing apps globally, and its development strategy
electriclime° Senior Producer Mahmoud El Masry on his journey and passion for production
Reda Raad on Advertising: 'The race to build the companies of the future has begun'
Ghada Azzi
Against All Odds, Crisis-Ridden Lebanon Remains Region’s Creative Hub: Memac Ogilvy’s MENA CEO David Fox Eyes the Future
Christina Fakhry
NFT: a brave new world?
Iain Akerman
