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'Relax, it’s iPhone': Apple’s latest campaign brings Saudi soap opera drama to the forefront
ArabAd's staff
Apple's latest advertising campaign in Saudi Arabia draws inspiration from the nation's cherished soap operas, tying into the cultural essence of Ramadan.
A new chapter in Toyota's Ramadan storytelling takes audiences to Abha's cultural heart in latest campaign by Serviceplan Arabia
ArabAd's staff
The Middle East continues to be a hub for growth in both FMCG and T&D, reveals NielsenIQ
ArabAd's staff
New report explores Saudi Arabia’s sustainable development efforts in the cultural sector
Atlai, the Saudi-made AI platform, launches a more powerful version to address pressing climate challenges
ArabAd's staff
Saudi Arabia, the Land of Now
ArabAd's staff
Volvo pioneers an AI-driven brand film for its return to Saudi Arabia
Rebecca Isaac
OMO Arabia's and MullenLowe break the stigma surrounding period care through an innovative approach
Rebecca Isaac
Jummar PR named communications consultant for Taiba Investments in Saudi Arabia
ArabAd's staff
Why advertising agencies still misunderstand Saudi audiences
Moey Shawash
SOCIALEYEZ handles first project in Saudi Arabia following recent expansion into the Kingdom
ArabAd's staff
Noor Wafa: ‘I like to think I touched lives’
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