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NielsenIQ Retail Spend Barometer finds UAE consumers demonstrated robust spending habits in Q2 2024
WARC projects a 10.5% rise in global spend this year topping $1trn for first time
Short-form video helps supercharge the media mix and drive full funnel impact
Heinz reveals the 'hourz' we spend waiting for Ketchup
New study from Snapchat and MCN finds that authentic connections elevate influencer trust and drive brand engagement
NielsenIQ Retail Spend Barometer highlights UAE and KSA's retail trends within the FMCG & T&D space
E-commerce witnesses significant boost in Ramadan 2024, as per Admitad study
New research highlights transparency and quality lessons for MENAT advertisers
California’s new global brand platform revolves around the notion of play
Bold by Veuve Clicquot brings new tools for women and entrepreneurs in the UAE
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