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- Earned Effect study outlines the business impact of campaigns that earn coverage and conversation
- Almost all Gen Z and Millennials in Saudi Arabia will be regular AR users by 2025
Snap, PwC and RLC white paper unveils the role of immersive tech in transforming the retail industry in Saudi Arabia at the 9th Retail Leaders Circle MENA
- Strong client-agency relationships lead to more effective work, finds Aprais, WARC study
- TikTok, the ideal addition to a marketer's Ramadan media mix, says study
- Meta annual study reveals behavioral insights during Ramadan
- Digital 2023 new report shows that social media use is on the increase globally
- Largest opinion poll in the Arab world highlights significant trends in Arab public opinion
- UAE shoppers are the most mobile centric, omnichannel consumers in the world, finds PYMNTS-Visa CyberSource Survey
- Google, Apple, Samsung and Amazon among the 'Most Inspiring Brands' according to Wunderman Thompson's 'Inspire Score' study
- Bayt.com study dives into the ever-raging debate of balancing personal and professional lives
- Middle East companies experiencing strong post-pandemic rebound, PwC Middle East study says
- ‘Augmentality Shift’ report by Snap and Ipsos unlocks AR true potential and shifting perceptions in UAE, KSA