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The State of Digital Investments in MENA (2013-2018)
For the fourth consecutive year, and with partnership with SME Dubai, Arabnet launched the 4th edition of “The State of Digital investments” report on June 13th, during Arabnet X in …AVOD growth is outpacing other paid media, with spend set to near double to $47bn by 2023
Consumer and advertiser investment in over-the-top (OTT), the delivery of premium video content via the internet, is rising rapidly worldwide, with spend set to reach a projected $129.3bn by 2023. …
Rise of mobile drives advertisers to invest $30bn in online video despite ongoing risks
Innovative digital formats to drive global ad growth to 2019
Marketing Accountability: Subway or the Highway
Artificial Intelligence to Impact the Marketing Industry Next Year
Global Adspend to Accelerate (in 2016) Despite Economic Headwinds ArabAd staff
Helping Advertisers Retarget Effectively in MENA Region Gareth Deere